Woodfield Nissan Blog Hoffman Estates IL | Schaumburg

Nissan, in an attempt to help reduce and prevent common types of collisions, is committed to offering safety features that are typically expensive optional extras in all best-selling models by 2021. Nissan is targeting many different safety extras, including, lane keeping assists, blind spot detection and forward collision warnings. Each of these traditional extras will be offered as standard equipment.

Nissan’s North American Chairman, Denis Le Vot, stated, regarding the new safety plan, “Our philosophy is to bring Nissan intelligent mobility technologies to market in our most popular and affordable vehicles.” In theory, the commitment to safety is a fantastic strategy, not only from a strategic marketing strategy. Family’s tend to continually value safety when buying newer vehicles and by committing to continuous safety improvement, Nissan cements itself as a global partner in keeping drivers and vehicles safe. Le Vot later added, “Safety Shield 360 combines six advanced systems to give models like Altima and Rogue a class-leading package of technologies that can improve safety and the overall driving experience for Nissan owners.”

Nissan Safety Shield 360 features many safety technologies including front, rear and side sensors, including Automatic Emergency Braking with Pedestrian Detection, which uses forward-facing radar and camera technology to track vehicles and pedestrians and potentially give audible and visual warnings. Applying the brakes to help avoid or reduce the severity of frontal collisions is also an added feature. Lane departure warnings alert drivers when they drift between lanes, also with audible and visual cues. High beam assist automatically switches headlights to low beam when a vehicle is approaching, as well as shifting back when that vehicle passes. Nissan is also pledging to include side sensing technologies including blind spot warning and rear cross traffic alert, which warns drivers about approaching vehicles when in reverse. And finally, rear automatic braking also helps the driver detect stationary objects when backing up and has the potential to apply the brakes.

The learn more about Nissan’s ongoing commitment to safety or any 2019 Nissan models, visit the Hoffman Estates Nissan dealer in person or online.